CBDelights

Betty Lou’s Inc is a national snack brand that consciously selects healthy ingredients to eliminate refined sugars, saturated fats, and other artificial ingredients. The company prides itself on the quality of its product. I am responsible for maintaining standards on packaging including nutritional and ingredient updates, call-outs, FDA regulations, and other updates required to keep products on the shelfs. I have also coordinated and produced advertisement material, email and catalog marketing, and product images for the company's packaging, website, and social media. To continue successful production of Betty Lou Products I stay up to date on regulations surrounding typography, product images, and packaging standards.

CBDelights is a line of organic CBD balls that have multiple mental and physical health benefits without the use of THC. This packaging redesign leaned into the all natural feel while visually keeping the medical benefits in mind.